What separates an official brand on WhatsApp from an ordinary business number?
It’s not just automation.
It’s not just scale.
It’s the official verification tick next to the business name.
On WhatsApp, this badge is known as an Official Business Account (OBA). It tells customers that they are chatting with a verified, notable, and authentic brand, not an impersonator or fake account.
In this guide, Go4whatsup, an official WhatsApp Business Solution Provider, explains everything you need to know about WhatsApp Green Tick / Blue Tick verification, including eligibility, notability, step-by-step application, rejection reasons, and best practices—based entirely on Meta’s latest official documentation.
In this article, we Go4whatsup, WhatsApp Business Solution Provider will delve into the intricacies of the WhatsApp green tick and provide you with a comprehensive, step-by-step guide to obtaining it for your own account.
What is WhatsApp Green Tick Badge
An Official Business Account (OBA) is a WhatsApp Business phone number that has been verified by Meta as a notable and authentic brand.
Once approved:
- Your business name appears automatically in chats
- A verified checkmark appears next to your name
- Customers trust your brand instantly
- Your number becomes more discoverable on WhatsApp
Important Note:
Meta officially refers to this as a blue checkmark, but it is commonly called the WhatsApp Green Tick in the market.
What are the different sorts of WhatsApp business accounts?
WhatsApp offers two types of business accounts.
Business Account
When you start utilizing the WhatsApp Business App or API, a Business account is automatically created.
A customer will see the business’s registration number but not its name unless they store the number in their contacts.
Official Business Account
The Blue tick on the official Business account indicates that customers are dealing with a real business that has been confirmed by WhatsApp.
Furthermore, even if the customer has not stored the phone number, the company’s name will appear.
Want to know What is WhatsApp CRM and How to Integrate it? Learn More
What Are the Benefits of the WhatsApp Green Tick Badge?
The major goal is to maintain client confidence and awareness by displaying the business name and a WhatsApp certified tick.
So, although this WhatsApp green tick badge does not entail complex features, it does play a significant role in the following:
- Customers notice your brand identity, not just a registration number.
- Developing genuineness and trust.
- Increase your read rates, which will increase your ROI on messaging costs.
- Improves the overall branding of your company.
To apply for a WhatsApp green tick verification, you must first obtain the WhatsApp API. While the total procedure may appear time-consuming, the extra work improves your brand image and client experience, making it all worthwhile.
Know How to Integrate WhatsApp Chatbot? check the Step by step Guide
How Do I Apply for WhatApp Green Tick Verification?
Here’s how to acquire a green tick on your WhatsApp business account.
Step one: Get the WhatsApp Business API.
You can only get a green tick on WhatsApp if you use the WhatsApp Business API; otherwise, you will need to switch to API.
Step 2: Increase Notability
Increasing visibility by appearing in search results and on news sites. This should not be interpreted as an indication of the business’s genuineness. This helps WhatsApp recognize you as a real business.
Step 3: Apply for the WhatsApp green tick through your BSP.
Your API provider understands how to obtain verified on WhatsApp and can easily apply for you because it is already linked to your Facebook Business Manager.
Step 4: Submit the appropriate paperwork.
Go to Settings and click Contact Support; there, you can ask a question. “WABiz: Request official business account status”; thereafter, you must submit documents and information to support your application.
Step 5: Wait for approval.
This is the final step in how to get verified on WhatsApp, and it can take up to a week. You will be notified automatically when you receive a WhatsApp green tick on your business account.
Okay, but doesn’t this seem like a time-consuming process?
Isn’t it going to be hard to find a reputable API provider?
How will you boost your engagement?
What if we told you there was a single answer to all of these problems?
Know key difference between WhatsApp Messenger vs WhatsApp Business App vs WhatsApp Business API: Key Differences? Read More
What is the eligibility criteria for a WhatsApp green tick?
To apply for an Official Business Account, all conditions below must be met:
- Business must comply with WhatsApp Business Messaging Policy
- WhatsApp Business Platform (API) must be active for at least 30 days
- Business must represent a notable, well-known, frequently searched brand
- Business Manager must be verified
- Business phone number must have two-step verification enabled
- Display name must be approved
- Must apply via WhatsApp Manager or API
- WhatsApp Business App numbers are not eligible
If you don’t see the option to apply, contact your Solution Provider or Meta Support.
What Is “Notability” and How Meta Assesses It?
Notability does not mean your business is authentic—it means your brand is publicly recognized.
Meta evaluates notability based on:
- Presence in organic news articles
- Coverage by reputed publications
- Brand search demand and recognition
Accepted Sources (Examples)
- India Today
- Economic Times
- Reuters
- Business Insider
- Wall Street Journal
- Wikipedia
❌ Paid ads, press releases, directories, or app listings are not considered.
You can submit up to 5 supporting links during the application.
Step-by-Step: How to Apply for WhatsApp Green Tick
Step 1: Get WhatsApp Business API
Green Tick is available only on the WhatsApp Business Platform (API).
Step 2: Ensure Business Manager Verification
Your Facebook Business Manager must be verified and linked to your WhatsApp account.
Step 3: Enable Two-Step Verification
Mandatory for the business phone number.
Step 4: Apply via WhatsApp Manager
Go to:
WhatsApp Manager → Overview → Select Business Phone Number
- Click Submit Request
- Fill in brand details
- Add up to 5 notability links
- Mention country, parent brand, and primary language
Step 5: Wait for Review
- Review time: 3–7 business days
- You’ll receive an approval or rejection notification
- If rejected, you can reapply after 30 days
What if Your Application Gets Rejected?
Rejections cannot be appealed, but you can reapply after 30 days.
Here’s what to do before reapplying:
- Review the rejection reason carefully
- Fix display name or compliance issues
- Increase organic media coverage
- Improve website and brand presence
- Add WhatsApp widgets and links
- Increase legitimate WhatsApp conversations
- Ensure full policy compliance
Looking for Best Interakt Alternative for WhatsApp Business Solution? Try Go4whatsup
Businesses That Can’t Apply for Green Tick Verification
WhatsApp does not allow particular business or firm types to use the WhatsApp API, and hence WhatsApp Green Tick Verification. Businesses offering the following products/services cannot obtain approval to use WhatsApp Business APIs:
- Tobacco Items
- Drugs
- Alcohol Brands
- Gambling Businesses
- Live Animals
- Weapons & Ammunition Businesses
- Adult Product/Services
- Dating Services
- Medical & Healthcare Products
- Cryptocurrencies
WhatsApp’s Commerce Policy contains a comprehensive list of forbidden products and services, as well as up-to-date information. You can look at it.st us, the effort will be worth it when you see that shiny green tick next to your name.
Want to know How to use WhatsApp for your business? Read More
What do you do if your WhatsApp Green Tick application is rejected?
Do not worry. These instructions provide a comprehensive explanation on how to obtain a WhatsApp green tick and a verified WhatsApp Business Number. If you are still not validated after 30 days, you can always reapply.
Is there an easier way?
With Go4whatsup as your official partner, you can acquire that trustworthy tick in 1-2 business days, even if you need to verify Facebook Business Manager first.
In the meantime, while your verification is being processed, you can continue to conduct business on WhatsApp regularly.
FAQ’s
- What is the WhatsApp Green Tick badge?
The WhatsApp Green Tick is a verification badge that confirms your business is officially verified by WhatsApp and recognized as a genuine and notable brand.
- Is the WhatsApp Green Tick available on the WhatsApp Business App?
No. The WhatsApp Green Tick is available only for businesses using the WhatsApp Business API. It cannot be obtained on the WhatsApp Business App.
- Does the Green Tick show my business name to customers?
Yes. Once verified, your business name appears automatically in chats even if the customer has not saved your number.
- Is the WhatsApp Green Tick free?
There is no direct fee charged by WhatsApp for the Green Tick, but you must use WhatsApp Business API, which has messaging and BSP-related costs.
- How long does WhatsApp Green Tick approval take?
Approval usually takes 3–7 business days after submitting the application, depending on document verification and brand notability.
- What are the main eligibility requirements for WhatsApp Green Tick?
You must have a WhatsApp Business API account, a verified Facebook Business Manager, two-step verification enabled, and a notable brand presence online.
- Can small businesses apply for the WhatsApp Green Tick?
Yes, small businesses can apply, but they must meet WhatsApp’s notability criteria and use the WhatsApp Business API.
- What happens if my WhatsApp Green Tick application is rejected?
If rejected, you can reapply after 30 days. During this time, improve brand visibility, fix compliance issues, and strengthen your online presence.
- Are all businesses eligible for WhatsApp Green Tick verification?
No. Businesses related to tobacco, alcohol, gambling, adult content, weapons, drugs, cryptocurrencies, and certain medical products are not eligible.
- Can Go4whatsup help in getting the WhatsApp Green Tick faster?
Yes. With Go4whatsup as your official WhatsApp Business Solution Provider, you can apply correctly and get the Green Tick within 1–2 business days, subject to approval.
